Full Service Marketing for Cybersecurity Firms

We help cybersecurity companies grow with expert-led, data-driven marketing that delivers real results. Our proven strategies drive visibility, traffic, and leads.

Built for Cybersecurity

You secure the digital world. We make sure the right people know it.

We understand the complexity and nuance of the cybersecurity space – from targeting technical buyer personas to navigating long B2B sales cycles. Our full-service marketing offering cuts through the noise and deliver the best results for your brand

We have years of B2B digital marketing experience, industry expertise and a data-driven approach to every campaign.

Trusted by our clients to handle their…

Search Engine
Optimisation (SEO)

Google Ads
& Display

Organic & Paid
Social

Video & Content
Production

#1

Ranking in Google SERPs and through organic SEO.

193%

Increase in target keywords of commercial value.

86,000

New social media followers through paid campaign.

500+

Leads generated via digital and OOH marketing.

Focused SEO to
drive relevant traffic

Our dedicated team dives deep into keyword research, on-page optimisation and technical SEO to ensure your website is optimised for search engine success. From crafting compelling SEO content to building authoritative backlinks, we employ cutting-edge strategies that drive organic traffic and amplify your online presence:

From there, we craft compelling SEO content, build authoritative backlinks, and employ cutting-edge strategies that drive organic traffic and amplify your online presence to cybersecurity buyers.
Our comprehensive strategy includes:

  • On-page optimisation for better search rankings, including keyword research, content, meta tags and URLs. 
  • Off-page optimisation to enhance visibility, including link-building, social media marketing, guest posting and more.
  • Technical SEO services such as website audits, website speed optimisation and mobile optimisation.
See how we can help your business

Cybersecurity case study: Improving the value of organic traffic

BlackFog is a global cybersecurity company specialising in data privacy and protection. It  sought to establish authority in search engine results and engage with technical buyer personas. Axonn stepped in with a strategic plan tailored to the client’s needs, starting with comprehensive, industry-focused keyword research to inform their strategy. The results?

  • By focusing on SEO copywriting and targeting competitive keywords proven to be relevant to IT and cybersecurity professionals , we generated quality traffic that led to BlackFog achieving first-page rankings on Google.
  • BlackFog’s top organic entries for the targeted keyword accounted for
15 per cent of all organic traffic.
  • The value of BlackFog’s traffic surged by an impressive 50 per cent
to $14,900 (£11,400) per month, showcasing the growth in both
traffic quality and relevancy.

Increasing visibility through paid advertising

As well as improving organic traffic, we deliver paid campaigns that connect you to your target audience.  We craft strategic PPC and display ad campaigns, leveraging the power of data and innovation to drive your lead generation. Let us handle the numbers while you enjoy the spotlight. Here’s a look at what we can do:

  • Design visually appealing banners, images, or videos for display ads.
  • Set and adjust bids to optimise ad placement and budget allocation.
  • Track performance by monitoring and analysing campaign metrics to make data-driven optimisations.
See how we can help your business

Bringing Your Brand To Life

Our video and content production services seamlessly blend creativity and expertise to explain complex concepts in engaging, clear ways that bring your brand’s vision to life and connect with tech-savvy audiences. With our passion for storytelling, we deliver digital assets that resonate, engage and leave a lasting impact on your audience, handling every aspect of the production process with meticulous attention to detail. 

  • Video production including concept development and scriptwriting; shooting, lighting and audio; and editing and post-production.
  • Editorial services for content including blog posts, landing pages, website copy, downloadable assets, social media, ads and more. 
  • Storytelling and branding that aligns content with your vision and values.
See how we can help your business

What Makes Us Different?

We do things differently when it comes to demonstrating our value. Cybersecurity businesses that work with us receive a host of benefits, including:

  • Access to all of our services; we’re a dynamic extension of
your marketing team.
  • No annual contracts mean low commitment and better
peace of mind.
  • A quarterly approach that enables us to adapt to your needs.
  • A dedicated team of hand-picked technology experts who
possess the skills and expertise to succeed.
  • Data-driven methods with a proven track record, leaving
the guesswork out.
Get a Free Consultation

DOWNLOAD OUR eBOOK

Want the inside scoop on social media video advertising?

Learn how to maximise your business’ ROI with social media video advertising. From defining your audience to leveraging targeted advertising options – this handy e-book explains it all.

Like what you see?

Let’s build something great.

Get in touch today and start the journey to success with Axonn.