Social Media Management
There are many opportunities waiting to be seized in the fast-moving world of social media, but to really take advantage of this space and gain business benefits from it, you need to adopt a structured, strategic approach.
This is why you need to think carefully about your social media management.
This is a broad term that encompasses a range of disciplines and activities. For example, when thinking about social media management you should consider:
- Quality: What sort of content do you intend to share and promote on social media? Is it of sufficient quality to reflect positively on your brand and convey the right messages to your followers and potential customers?
- Quantity: How frequently should you be posting to your social channels, to strike the right balance between staying relevant and not bombarding people with information?
- Tone: What sort of conversations do you want to be having on social media? Will your customers expect you to keep things straight and professional, or can you be more informal?
- Scheduling: Planning and posting content to your social channels can become fairly hectic when you’ve got a lot going on, so how will you go about scheduling updates in advance?
If you find yourself asking these questions but you’re not sure how to come up with the answers, Axonn can help.
We’ve built up a lot of experience helping all sorts of clients, in various industries, manage every aspect of their social media output, including planning, producing and promoting content.
Contact us today to start a conversation.