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Digital Campaigns

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Axonn Blog

Digital campaigns and posting regularly: What’s the difference?

Keeping your brand relevant means constantly updating its online presence. Posting blogs and articles on your website and rich content to social media is a good place to start, but cohesive marketing is needed to make such activity much more strategic. A digital campaign is more than just a collection of online posts. It requires […]

In-depth Content

The digital marketer’s guide to paid search management services

There are lots of options for digital marketers to boost their brand awareness, generate leads and drive conversions. However, regardless of what your company does, focusing on search is a must-do. Why a search management strategy matters The majority of online experiences start with search, so if you’re not visible here, you’re nowhere. In the […]

In-depth Content

How a great video content marketing agency can get your brand noticed

Video is one of the most effective methods of boosting your content marketing. It’s attention-grabbing and lets you quickly get across who you are and what you’re all about. Making an impression with video Doing this right is another matter. While anyone can pull out their iPhone and hit record to get an HD video […]

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Axonn Blog

Working with a marketing agency consultancy

Bringing a marketing agency consultancy on board is the next step in your marketing journey. It’ll make sure you’re up to date on the best practices and have all the knowledge, tools and technologies for success at your fingertips. Every business is at a different stage of its digital marketing life, so you can expect […]

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digital marketing

What is a digital agency and how can it benefit my business?

Are you considering outsourcing your digital marketing to an agency? Making the decision can be challenging and there are a lot of factors to think about before you sign any contracts. But one thing’s for sure: if you decide to work with a digital agency, you can guarantee that the payoff will be worth it.  […]

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Metrics 101: Getting to grips with your website performance indicators

So, your latest Google Analytics report brought back a few home truths about your content strategy. Maybe your conversion rates aren’t as high as you would like them to be, or an unacceptable proportion of users are failing to engage with your website and leaving shortly after arriving. With so many different factors affecting website […]

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Axonn Blog

What it takes to find the perfect marketing agency near me

When it comes to choosing the best marketing agency for your business you should be as selective as possible. Working with an agency that doesn’t share your values or that you simply don’t get along with can be a huge waste of valuable time and resources. It’s essential to know what to look for and […]

Axonn Blog

Don’t start a digital marketing campaign without doing these 6 things

Planning and launching a digital marketing campaign is an ambitious, often challenging undertaking that requires a lot of careful thought and research. There’s a lot of noise and activity in the digital space, which you’ll need to cut through if you want to connect with your target audience and gain some tangible returns from your […]

Axonn Blog

Begin with a bang: What do you need for a successful launch campaign?

Launch campaigns can be daunting. You only get one chance to make a first impression and there are so many different directions you could go in, making it seemingly impossible to settle on a final idea.  The most important thing to do is give your team the time to explore a number of launch campaign […]

Axonn Blog

Top 3 trends of 2020 to get your brand noticed

We might not be quite at the end of 2020, but what the last three months can bring that the preceding nine haven’t is too much for anyone to get their head around. So, with all the distractions that have been thrown our way, you may have failed to notice the biggest trends in marketing […]