Digital Advertising

In-depth Content

What you need to know about LinkedIn advertising

If you’re a B2B Marketer looking to get results from social media, LinkedIn needs to be part of your strategy. The importance of LinkedIn advertising Incorporating social media advertising into your marketing campaigns is an effective way to boost awareness of your brand, generate leads and win more conversions. To get the best results from […]

Facebook Advertising

Working with a Facebook advertising agency

Working with a Facebook ad agency allows businesses to develop advertising strategies that increase traffic, boost brand awareness and generate quality leads that become paying customers.  Why consider social media advertising? Social media advertising is a vital process in today’s digital marketing landscape. The Facebook platform is one of the most popular social networking sites, […]

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Axonn Blog

What it means to work with a LinkedIn advertising agency

If you want to venture into the world of LinkedIn advertising but feel overwhelmed by the idea, working with a LinkedIn marketing agency could be the answer you’re looking for.  Research shows that LinkedIn is 277 per cent more effective for generating quality leads than other social media platforms such as Facebook and Twitter. In […]

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Gemini: Google launches first AI search ad features

Google’s long-awaited Gemini AI model has finally been launched, with its first integration being for ads. So, advertisers are to experience this initial rollout, which is set to be followed by many more Gemini integrations. A chatbot-style conversational experience will now meet users of Google Ads in the UK and US. This will be extended […]

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Axonn Blog

How much should Google Ads cost? A guide for marketers

Paid search can be a great way to boost your brand’s visibility and awareness – but do you know how much Google Ads cost and what you can expect to get for your money? Why use Google Ads? The Google Ads platform is one of the best tools available for quick lead generation. When used […]

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In-depth Content

How does Google Ads work?

Ranking in organic Google search results is important for any business, but sometimes you need to put some budget behind getting your brand noticed online. Google Ads is the advertising platform to help you do that. Summary Google Ads can provide the boost you need to get your brand noticed and more traffic flowing to […]

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Axonn Blog

Boosted posts and paid ads: What’s the difference?

Sometimes organic posting on social platforms doesn’t quite go far enough and you need to put a bit of budget behind your brand. There are a number of ways of going about that and while the nuances may seem small, they can have a big impact on the end result. You may think to yourself, […]

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In-depth Content

What great copywriting services can do for your business

Writing isn’t an inherent skill for everyone. Whether you’re a small business or a large enterprise, if you don’t know how to craft compelling copy that gets your message across, you won’t see the results you hope for. Make An Impression Enlisting the help of professional copywriting services can be the difference between a potential […]

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Axonn Blog

How will PPC management services benefit your business?

The best content marketing strategy has a mix of paid search and earned media that allows you to maximise your reach to your target audience. A PPC campaign should work alongside organic pieces that are used to create brand awareness on social media to turn a passing interest in your business into leads. While your […]

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Axonn Blog

How can a PPC consultant benefit your business?

Pay-per-click advertising (PPC advertising) is a method of paid advertising that can deliver huge benefits for businesses of all sizes.  From achieving instant traffic directly to your website to boosting brand awareness to using data to improve other aspects of your business – there are plenty of advantages to implementing a PPC strategy. Although PPC marketing […]