Video Production

In-depth Content

Video production: What do marketers need to know?

Adding video production services to your marketing mix is a great way to reach new audiences. But how should you go about this? Summary Video marketing could be the key to achieving some of your primary business goals, such as showcasing your most exciting products and generating a steady supply of promising leads. Take a […]

Axonn Blog

Video can supercharge your lead gen. Here’s how to do it right…

Incorporating video into your marketing strategy is a no-brainer if you want to generate more leads and revenue for your business, demonstrate return on investment (ROI) and keep up with your competitors. Why is video great for lead generation? Lots of people think video is mainly for brand awareness. While this is true – and […]

Product Videos

Product Videos

Product videos are a great way to showcase the most attractive benefits of your product offering and give customers a strong incentive to buy from you. One of the key features of video that makes it an ideal format to demonstrate your products is its inherently visual nature. Research has shown that visual content is […]

Animations

Why we’ve fallen in love with animation

When it comes to engaging ways of marketing your business they don’t come much more eye-catching than animation. While animation videos can be a great way to demonstrate creativity and personality for your brand, as well as delivering a variety of messages, it often gets overlooked in favour of drier forms of content marketing. From […]

Animations

Animation

If you’re looking for a fun, inventive way to add a new dimension to your marketing, animation could be the answer. Visual assets are an essential part of any marketing strategy, and animated videos are about as entertaining and engaging as visual content gets.  Whether you’re trying to position yourself as a lighthearted B2C brand […]

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Axonn Blog

How to get started with LinkedIn video advertising

LinkedIn is a central part of many B2B brands’ marketing strategies, and to really get the best out of this platform you have to be using video advertising. If you’re already familiar with LinkedIn advertising then you’ll know about its uber–granular targeting features – and one of the best things about video ads on the […]

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In-depth Content

Why your business should be working with a video marketing agency

Video has a key role to play in any firm’s content marketing strategy. It’s vibrant, fun and gets you noticed by potential customers. Why video marketing matters Today, 91 per cent of businesses use video as a key marketing tool, according to Wyzowl’s State of Video Marketing 2023 report. This is the highest figure ever […]

In-depth Content

Why you need to add animation services to your video marketing

Video has long been one of the best ways to attract attention and build your brand. But it’s also an area of marketing that requires specialist input. Getting started with animation You could pull out your iPhone and film a few scenes yourself, but it will never come close to the look and feel of […]

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Content Marketing

How can a YouTube marketing agency grow your business?

As a business owner, producing content and managing a marketing strategy at the same time can be daunting. Luckily, you don’t need to juggle both at once.  Why consider YouTube marketing? Since the mid-2000s, social media has revolutionised the way we communicate, consume and behave. Platforms like Facebook and Instagram pioneered a new opportunity for […]

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In-depth Content

How to upgrade your digital presence with video marketing services

In the age of YouTube, TikTok, Instagram stories, webinars and more, it’s clear that video content is king. Video’s broad marketing appeal Video marketing services are a great way to help create a digital strategy that drives long-term growth for your business.  Today, video marketing is used by 86 per cent of companies all over […]